World Wealth Report 2024 (2024)

World Wealth Report 2024 (1)

Digital transformation

World Wealth Report 2024 (2)

Intelligent strategies for winning with the ultra-wealthy: Bridge wealth management and family office strengths to fuel growth

Today’s wealth management landscape is more challenging than ever: even as high-net-worth individual (HNWI) prosperity rebounds, geopolitical uncertainties, market volatility, and a fiercely competitive environment are putting pressure on wealth management industry profits.

The World Wealth Report 2024 reflects the views of 3,119 high-net-worth individuals, including 1,300+ ultra-HNWIs; 75 executives from pure wealth management (WM) firms, universal banks, broker/dealers, and family offices; and along with survey responses from 750+ relationship managers across North America, Europe, and Asia-Pacific. Key findings include:

  • Rebounding markets and a brighter outlook lifted 2023 global HNWI wealth by 4.7%, and HNWI population numbers increased by 5.1%. While growth was seen across all wealth bands, the ultra-HNWI segment (investors with USD 30 million+) enjoyed the most robust recovery in dollar terms.
  • By integrating behavioral finance with artificial intelligence, WM firms can better recognize and address HNWI client needs; and Gen AI can aid hyper-personalization of relationship manager/client experiences and communications.
  • Traditional WM firms must balance competition and collaboration with family offices to scale up engagement with ultra-HNWIs: a collaborative ecosystem of partners to create a one-stop shop is key to success with this complex and lucrative client segment.

World Wealth Report 2024 (3)

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Key highlights

World Wealth Report 2024 (4)

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Highlight 1

Global HNWI wealth and population take upward trajectories

Solid economic resilience, cooling inflationary pressures, and recovering 2023 global markets drove growth as HNWI wealth and population surpassed the highs of 2021 in the aftermath of 2022 declines.

Highlight 2

HNWIs are cautiously optimistic about 2024 growth opportunities

As cash and cash equivalents normalized to 25%, down from a multi-decade 34% high in 2023, alternative investments, real estate, and fixed income are gaining position in HNWI portfolio allocations.

Highlight 3

HNWIs are prone to investment decision biases

While standard economic theory considers investors rational, humans are emotional and HNWIs are no exception. More than 65% of HNWIs said biases influence their investment decisions, especially during significant life events such as marriage, divorce, and retirement.

Highlight 4

Value-added services are crucial to win ultra-HNWIs

With complex lifestyles and sophisticated needs, ultra-HNWIs prioritize value-added services, with 78% considering them essential to their wealth management firm relationships.

Related research and insights

World Wealth Report 2024 (7)
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Report Getting personal – Five drivers to power client-centric growth in wealth management
Report The urgent need for digitalization in wealth management

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Meet our experts

World Wealth Report 2024 (14)

Nilesh Vaidya

Global Head of Banking and Capital Markets

World Wealth Report 2024 (15)

Marie Wattez

Global Head of Private Banking & Wealth Management

World Wealth Report 2024 (16)

Ian Campos

Global Head of Financial Services Applications Business Line

World Wealth Report 2024 (17)

Carlos Salta

Global Head of Banking and Capital Markets Practice

World Wealth Report 2024 (18)

Sandeep Kurne

Digital Core Banking & Wealth Management Portfolio Head

World Wealth Report 2024 (19)

Maxime Gaudin

Head of Wealth and Asset Management Consulting, Europe

World Wealth Report 2024 (20)

Elias Ghanem

Global Head of Capgemini Research Institute for Financial Services

World Wealth Report 2024 (21)

Vivek Singh

Head of Banking and Capital Markets, Capgemini Research Institute for FS

World Wealth Report 2024 (22)

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Executive Steering Committee

World Wealth Report 2024 (23)

Michelle Owen

Global Head of Distribution, Global Private Banking

HSBC

    World Wealth Report 2024 (24)

    Pierre Ramadier

    CEO, Wealth Management International Markets

    BNP Paribas

      World Wealth Report 2024 (25)

      Raymond Ang

      Global Head, Private Bank and Affluent Clients

      Standard Chartered

        World Wealth Report 2024 (26)

        Barry Metzger

        Managing Director, Income and Wealth Solutions

        Charles Schwab

          World Wealth Report 2024 (27)

          Kabir Sethi

          Wealth Management Leader

          Ex-LPL Financial

            World Wealth Report 2024 (28)

            Greg Gatesman

            Head of International Client Development, Wealth Management Americas

            UBS

              World Wealth Report 2024 (29)

              Nic Dreckmann

              CEO a.i.

              Julius Baer

                World Wealth Report 2024 (30)

                Michel Longhini

                Group Head, Global Private Banking

                First Abu Dhabi Bank

                  World Wealth Report 2024 (31)

                  Ranjit S Samra

                  Head of Product & Experience

                  J.P. Morgan Wealth Management

                    World Wealth Report 2024 (32)

                    Philippe Perles

                    Committee Member

                    Association of Swiss Asset and Wealth Management Banks

                      World Wealth Report 2024 (33)

                      Urs Bolt

                      WealthTech Expert

                      Bolt Money

                        World Wealth Report 2024 (34)

                        Yann Galet

                        MFO Founder and Family Office

                        G Consult Finances

                          World Wealth Report 2024 (35)

                          Christian Stadtmüller

                          Managing Director

                          HQ Trust

                            World Wealth Report 2024 (36)

                            Sébastien Capt

                            CEO

                            Prime Partners

                              World Wealth Report 2024 (37)

                              Christine Ciriani

                              Head of International Digital Wealth

                              InvestCloud

                                World Wealth Report 2024 (38)

                                Toby Brown

                                Head of Global Banking Solutions

                                Google

                                  World Wealth Report 2024 (39)

                                  Noah Kraehenmann

                                  Global MD Wealth Management

                                  Temenos

                                    World Wealth Report 2024 (40)

                                    Arnaud Picut

                                    CEO

                                    Aixigo

                                      World Wealth Report 2024 (41)

                                      Marie Wattez

                                      Global Head of Private Banking & Wealth Management

                                        World Wealth Report 2024 (42)

                                        Ian Campos

                                        Global Head of Financial Services Applications Business Line

                                          World Wealth Report 2024 (43)

                                          Carlos Salta

                                          Global Head of Banking and Capital Markets Practice

                                            World Wealth Report 2024 (44)

                                            Sandeep Kurne

                                            Digital Core Banking & Wealth Management Portfolio Head

                                              World Wealth Report 2024 (45)

                                              Maxime Gaudin

                                              Head of Wealth and Asset Management Consulting, Europe

                                                World Wealth Report 2024 (46)

                                                Elias Ghanem

                                                Global Head of Capgemini Research Institute for Financial Services

                                                  World Wealth Report 2024 (47)

                                                  Vivek Singh

                                                  Head of Banking and Capital Markets, Capgemini Research Institute for FS

                                                    World Wealth Report 2024 (48)

                                                    Nilesh Vaidya

                                                    Global Head of Banking and Capital Markets

                                                    World Wealth Report 2024 (49)

                                                    Marie Wattez

                                                    Global Head of Private Banking & Wealth Management

                                                    World Wealth Report 2024 (50)

                                                    Ian Campos

                                                    Global Head of Financial Services Applications Business Line

                                                    World Wealth Report 2024 (51)

                                                    Carlos Salta

                                                    Global Head of Banking and Capital Markets Practice

                                                    World Wealth Report 2024 (52)

                                                    Sandeep Kurne

                                                    Digital Core Banking & Wealth Management Portfolio Head

                                                    World Wealth Report 2024 (53)

                                                    Maxime Gaudin

                                                    Head of Wealth and Asset Management Consulting, Europe

                                                    World Wealth Report 2024 (54)

                                                    Elias Ghanem

                                                    Global Head of Capgemini Research Institute for Financial Services

                                                    World Wealth Report 2024 (55)

                                                    Vivek Singh

                                                    Head of Banking and Capital Markets, Capgemini Research Institute for FS

                                                    World Wealth Report 2024 (56)

                                                    Get in touch

                                                    Thank you for contacting us.

                                                    We are sorry, the form submission failed. Please try again.

                                                    Stay informed

                                                    Subscribe to receive our financial services World Reports

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                                                    Explore our services

                                                    World Wealth Report 2024 (58)

                                                    Integrated Wealth Management

                                                    World Wealth Report 2024 (59)

                                                    Banking and Capital Markets

                                                    View previous years’ World Wealth Reports

                                                    World Wealth Report 2023
                                                    World Wealth Report 2022
                                                    World Wealth Report 2021

                                                    Related

                                                    World Wealth Report 2024 (2024)

                                                    FAQs

                                                    What is considered high net worth in 2024? ›

                                                    To be considered very high net worth, one might need assets ranging from $5 million to $10 million, while an ultra-high net worth status could require $30 million or more.

                                                    How many millionaires in the USA in 2024? ›

                                                    Download Table Data
                                                    Country# of Millionaires (thousands)% Millionaires
                                                    United States24,4809.72%
                                                    China6,1900.56%
                                                    Japan3,3663.21%
                                                    United Kingdom2,8495.42%
                                                    42 more rows

                                                    How big is the wealth management market in 2024? ›

                                                    Wealth Management - United States

                                                    According to projections, the Assets under Management in this market are expected to reach a staggering US$64,390.00bn by 2024. It is worth noting that Financial Advisory services hold a dominant position in this sector, with a projected market volume of US$62,610.00bn in 2024.

                                                    How many $100 millionaires are there in the world? ›

                                                    There are only 28,420 centi-millionaires in the world (as at June 2023), making this a very elite club. The Centi-Millionaire Report includes exclusive statistics on centi-millionaires provided by global wealth intelligence firm New World Wealth. Read expert insights here and the methodology here.

                                                    How much net worth to be in the top 5%? ›

                                                    The most recent data from the Fed's Survey of Consumer Finances comes from the end of 2022. If you wanted to be in the top 5% of households at that point, you would need a net worth of $3,795,000. As you might expect, though, you don't need as much to reach the top 5% of younger households.

                                                    What net worth is considered upper class? ›

                                                    The upper class has an average net worth of $793,120 to $2.65 million, while the lower class has $16,900. The middle class ranges from $58,550 to $300,800. You can grow your net worth by saving and investing consistently, investing in the stock market, and being careful about taking on debt.

                                                    How rich do you need to be for wealth management? ›

                                                    There isn't a hard-and-fast rule for how much money you “need” to get started with wealth management, but generally speaking, this is most beneficial for people with a net worth of $250,000 or more. It's also strongly recommended for business owners.

                                                    What is the average age of wealth managers? ›

                                                    The financial advisory industry faces a significant demographic shift, with the average age of advisors in the U.S. at 56 and about 20% set to retire in the coming years.

                                                    What is the biggest predictor of future wealth? ›

                                                    According to new research, your planning capabilities and attitude towards money are two big drivers when it comes to accumulating wealth.

                                                    What is considered super wealthy? ›

                                                    What Constitutes Being an Ultra-High-Net-Worth Individual? While there's no legal standard when it comes to defining who is an ultra-high-net-worth individual (UHNWI), they're often defined as those who have $30 million or more in assets.

                                                    What is the net worth of the rich 1%? ›

                                                    In the U.S., it may take you $5.81 million to be in the top 1%, but it takes a minimum net worth of $30 million to be considered among the ultra-high net worth crowd. As of the end of 2023, this ultra-high net worth population is on the rise, reaching 626,000 globally, up from just over 600,000 a year earlier.

                                                    How rich is 1% of the world? ›

                                                    An individual would have to earn an average of $407,500 per year to join the top 1%. A household would need an income of $591,550. The widening gaps in wealth and income stem from a variety of factors, including increasing dominance of public and private equity by the wealthiest and tax breaks.

                                                    What is the net worth of the top 2? ›

                                                    Top 2% wealth: The top 2% of Americans have a net worth of about $2.472 million, aligning closely with the surveyed perception of wealth. Top 5% wealth: The next tier, the top 5%, has a net worth of around $1.03 million. Top 10% wealth: The top 10% of the population has a net worth of approximately $854,900.

                                                    What qualifies as high net worth? ›

                                                    What Is a High-Net-Worth Individual (HNWI)? A high-net-worth individual (HNWI) is someone who generally has liquid assets of at least $1 million after accounting for their liabilities. 1 (Liquid assets held by HNWIs include cash and investments that can be easily liquidated or converted to cash, including stocks.)

                                                    What net worth is considered very wealthy? ›

                                                    According to Schwab's Modern Wealth Survey, Americans said last year that it takes an average net worth of $2.2 million to qualify a person as being wealthy. (Net worth is the sum of your assets minus your liabilities.)

                                                    How rich is America in 2024? ›

                                                    World's Richest Countries 2024
                                                    RankCountry/TerritoryGDP-PPP per capita ($)
                                                    9🇺🇸United States85,373
                                                    10🇳🇴Norway82,832
                                                    11🇬🇾Guyana80,137
                                                    12🇩🇰Denmark77,641
                                                    109 more rows
                                                    May 3, 2024

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